Winning Strategy

How do you know your business has a winning strategy?

When sales are skyrocketing? Client retention is high and employee attrition is low? Yes & yes. But….

….also when your values are perfectly aligned with your clients.

I’m in awe of the generosity of 3 clients.

The first has a Yempo resource who contracted Coronavirus in May. He also suffered a tragic loss. He won’t be able to work for months. He is not junior, not inexpensive.

Our client extended him paid leave well beyond the norm. And a cash contribution to assist with medical expenses. Unprompted.

A 2nd client spontaneously asked us to award his resource USD$200. Because it’s tough working during a pandemic. And she had worked hard.

And another client, always supportive of Yempo’s charitable efforts – sent me over USD $4k for our preferred charity.

The charity was overwhelmed with gratitude. It’s the biggest donation they’ve ever received. (link in 1st comment).

Not all our clients are in a position to be so financially generous. But all are generous in spirit.

These days we curate clients to make sure our values are aligned.

It pays in the long run.

That’s our winning strategy.

Is yours working for you?